Abstract:OBJECTIVE To understand the choice preference on job selection among clinical undergraduate medical students for promoting high qualified health human resources to work in the grass-roots. METHODS A discrete choice experiment questionnaire survey was performed in 350 senior clinical undergraduates from two medical universities in Heilongjiang Province by stratified clus⁃ ter random sampling method. Data Processing and Analysis were used by the conditional logistic regression method. RESULTS The significant influence of the willing of attracting and retaining clinical undergraduate medical students to practice in non-tertiary med⁃ ical institutions was monthly income with three levels （OR=2.748, 4.834, 7.319）, lower work stress （OR=1.610）, better working en⁃ vironment （OR=1.324）, short professional title promotion years （OR=1.289）, medical institution （OR=1.241）and career establish⁃ ment （OR=1.219）. CONCLUSION The level of monthly income was the most important influencing factor. The most important factor was work intensity among the non-economic factors. Clinical undergraduate medical students were willing to pay 1 484.05 yuan in exchange for a relatively easy job. Non-economic factors such as work intensity, working environment and professional title promo⁃ tion years also played a key role.